Build a Zero-Cost Acquisition Engine with Google for Nonprofits
Up to $120,000/year in Google Ads credits, Workspace, and YouTube premium features — all free for eligible nonprofits. ISVD supports you from application through operational success.
Sound Familiar?
No advertising budget
You have a mission worth sharing, but no budget for search ads. Social media posts alone can't reach the people who need you.
IT tool costs add up
Email, calendar, storage — the monthly cost of essential cloud tools is a real burden for your organization.
Aware but unsure how to apply
You've heard of Google for Nonprofits, but the English interface and eligibility criteria feel like barriers.
Approved but underutilizing
You have Ad Grants but lack the know-how to use the $10,000/month in ad credits effectively.
How ISVD Helps
Eligibility Check & Application
Free assessment of your organization's eligibility. We handle documentation and guide you through approval.
Ad Grants Campaign Design
Campaign structure and keyword strategy to maximize your $10,000/month ($120,000/year) in ad credits.
Workspace Setup
Custom domain email, unlimited Google Drive storage, and Meet — build your team's infrastructure at zero cost.
Ongoing Operations Support
Hands-on guidance on maintaining CTR above 5%, quality scores, and avoiding account suspension.
ISVD's Track Record
ISVD is a practitioner of Google for Nonprofits. Through our dual corporate structure — nonprofit and for-profit — we bring firsthand Ad Grants experience to your organization.
Frequently Asked Questions
Which organizations are eligible?
In Japan, eligible entities include NPO corporations, non-profit general incorporated associations, public interest incorporated associations/foundations, and social welfare corporations. For-profit general incorporated associations are not eligible. Contact us for a free eligibility check.
How long does the application process take?
Google's review typically takes 2–4 weeks. Including document preparation, you can start running Ad Grants campaigns within about one month.
Is the $10,000/month in Ad Grants really free?
Yes, completely free. Google provides this program to support nonprofits' social missions — no credit card required. However, there are operational rules such as a $2 CPC cap and maintaining a 5% CTR.
Can I use Ad Grants alongside regular Google Ads?
Yes. Your regular Google Ads account and Ad Grants account are managed separately. When Ad Grants ads are shown, no charges apply.
Does ISVD charge for support?
The initial eligibility assessment and consultation are free. Fees for application support and ongoing operations are tailored to your organization's size and needs. Feel free to reach out for a conversation.
Related Content
Practical guide series on leveraging Google for Nonprofits
Common Reasons Nonprofits Fail Ad Grants Review — The Structure of Rejection
Organizations that are denied Google Ad Grants or have their accounts suspended share common patterns. This guide breaks down the 7 structural causes — from CTR 5% maintenance obligations and Quality Score auto-pausing to landing page requirements and commercial content restrictions — with practical remedies for each.
How to Pass the Google for Nonprofits Review: Writing a Business Plan That Gets Approved
A practical guide to passing the Google for Nonprofits review through Goodstack. Covers the key evaluation criteria, tips for writing an effective business plan, legal entity requirements specific to Japan, and what to do if your application is denied.
How to Get Google Workspace for Free as a Nonprofit
Google Workspace for Nonprofits provides eligible organizations with a Business Starter-equivalent cloud suite at no cost. This guide covers the free plan features (custom domain email, 100TB pooled storage, Gemini AI, NotebookLM for up to 2,000 users), application steps, paid plan discounts, Microsoft 365 comparison, and security features.
How Ad Grants Gives Nonprofits Up to $10,000/Month in Free Search Advertising
Google Ad Grants provides eligible nonprofits with $10,000 per month in free Google Search advertising. This guide explains how the budget works, the CPC cap of $2, CTR 5% maintenance requirement, Quality Score rules, and keyword strategies to maximize ad performance within the program's unique constraints.
What Is Google for Nonprofits? A Complete Guide to Free Google Tools for Nonprofits
Google for Nonprofits provides eligible organizations with Google Workspace, Ad Grants, YouTube Nonprofit Program, and Google Maps Platform at no cost or deeply discounted rates. This guide covers eligibility, application steps, use cases, and compliance requirements for Japanese nonprofits.
Explore Related Services
Nonprofit Formation Support
From entity type selection to articles of incorporation and tax filing — one-stop support for establishing the legal foundation required for Google for Nonprofits.
View SeriesAd GrantsAd Grants Management
Maximize your $10,000/month ad budget with expert keyword strategy, CTR optimization, and performance tracking.
View SeriesStart with a Free Consultation
Find out if your organization qualifies for Google for Nonprofits in a 5-minute consultation. ISVD provides end-to-end support from application to campaign design.
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